Craft Beer Market Trends, Regulations and Competitive Landscape Outlook to 2018-2025

17/giu/2020 08:11:01 Ethan Smith Contatta l'autore

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The  global craft beer market  was valued at $ 108.912 million in 2018 and is projected to reach $ 186.590 million by 2025, growing at a CAGR of 8.0% from 2018 to 2025. The rise in demand for different types of craft beers drives the growth of the global craft beer market.

In past decade, there has been a surge in the worldwide consumption of beer. According to the Brewers Association, beer represents nearly 75% of the global market share of alcoholic beverages with India, China, the U.S., Brazil, Russia, Germany, and Mexico being the key markets. When it comes to craft beer, Europe and North America are the dominant markets. These regions have witnessed rise in demand for different types of craft beers such as Porter, Stout, Brown ale, Lager, and cream ale. As a result, these regions play an important role in the growth of the market, in terms of value.

However, over consumption of beer causes many health hazards such as high blood pressure, heartburn, and intoxication. It also increases sugar level of the consumers. Furthermore, drinking inadequately distilled alcoholic beverages can lead to severe health disorders and death in few cases. Imposing high taxes on such beverages is one way to curb the availability of cheap alcohol. These factors are expected to restrain the market growth.

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In addition, stringent government regulations imposed on the beer market acts as a restrain for the market. Apart from this, import duty for imported products, excise duty, and value-added tax for locally produced products are on rise , which further impends the market growth.

Millennials play an important role in driving the demand for the global craft beer market. There is an increase in the off-premise spending on beer due to the rise in pub and night life culture among millennials. Also, factors such as occasions, motivators, and product preferences play an important role while buying and consuming craft beer. Smooth taste and different flavor are the major factors that drive the growth of the market among millennials.

The global craft beer market is segmented on the basis of product type, distribution channel, age group, and region. By product type, the lager segment accounts for a higher value share due to the rise in demand for different types of traditional beers.

Some of the key companies profiled in the report include Anheuser-Busch InBev, Carlsberg Group, Diageo PLC, Heineken N.V., Erdinger Brewery, Lasco Brewery, Oettinger Brewery, Radeberger Brewery, and BAVARIA N.V.

• The report provides an extensive analysis of the current and emerging market trends and opportunities in the global craft beer market.
• The report provides detailed qualitative and quantitative analysis of current trends and future estimations that help evaluate the prevailing market opportunities.
• A comprehensive analysis of the factors that drive and restrict the growth of the market is provided.
• An extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
• The report provides extensive qualitative insights on the potential segments or regions exhibiting favorable growth.

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By Product Type
• Ale
• Lagers

By Distribution channel
• On-trade
• off-trade

By Age Group
• 21-35 Years Old
• 40-54 Years Old
• 55 Years and Above

By Region
• North America
or US
or Canada
or Mexico

• Europe
or UK
or Germany
or France
or Italy
or Spain
or Russia
or Rest of Europe

• Asia-Pacific
or China
or India
or Japan
or Australia and New Zealand
or Rest of Asia-Pacific

or Latin America
or Middle East
or Africa

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