Shrink Sleeve Labels Market Global Research Report 2018 Analysis & Forecast to 2023

04/mag/2018 10:13:42 Monica Nerkar Contatta l'autore

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Shrink sleeve is a full-body label, which shawls around the entireness of a container, offering a 360-degree branding and messaging of the product. Shrink sleeve labels are a comparatively new version of labels and are instantaneously gaining more popularity among various product packaging companies. Shrink sleeve are printed on a digital or flexographic press, with a transcript on the inner side of the shrink sleeves. Then, later on, glided over a container and tightened using heat shrinking method. The label then imitates the surface of the container.

Shrink sleeve labels is one of the fastest emerging segments in the label industry. Nowadays, manufacturers across the globe are focusing on re-designing their packaging method for more accurate and aesthetically pleasing designs. Therefore, major companies are adopting shrink sleeve labels over the conventional pressure sensitive labels. Shrink sleeves offers more flexibility in terms of design and allows the product to stand out from the rest of the rivalry. Additionally, they deliver some of the prime standout design potentials and frequently reduce costs and improve time. These labels are printed digitally with premium printing quality, thus eliminating the need for printing plates and making them reasonable for short runs.

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Global shrink sleeve labels market has been segmented based on type, material, application, and region. Based on the type, the market is segmented into the stretch and shrink. Among these, the shrink is projected to dominate the global shrink sleeve labels market over the forecast period due to increasing adoption of shrink sleeve labels across all the end use application. Based on the material, the market is segmented into PVC, PET-G, Expanded Polystyrene Films, PE, Polylactic acid films, and others. PVC dominated the market in 2016 and is projected to grow at rapid rate. A range of application of PVC across all the major packaging type is creating a fertile market for plastic as a material in the global shrink sleeve labels market. Based on the application, the market is segmented into food & beverage, pharmaceuticals, personal care, and others. The food & beverage segment dominated the global market in 2016 and is projected to be the rapidly growing segment over the next five years owing to their convenience in storage, transporting, and flexibility to handle all kind of food & beverage products.

The shrink sleeve labels industry is expected to have a vast number of new participants over the forecast period owing to continuous expansions in the packaging industry coupled with rising consumer preferences for high hygiene features. The market is also expected to have increased number of development activities by multinationals and well-established companies. Mergers and acquisition activities are anticipated to be witnessed over the forecast period.

The global shrink sleeve labels market is expected to grow at a CAGR of 6.5% during the forecast period 2017-2023.

Global Shrink Sleeve Labels Market

Flexibility, capability, and convenient labelling are driving the growth of the market. Furthermore, the tamper-evident packaging is a unique feature that set it apart from the other type labels. They are one of the most robust and ideal labels for products. These types of labels offer various features such as full colour, design coverage, 360-degree appearance, abrasion proof, moisture resistance, and wide capability. Shrink sleeve labels also safeguards the product from UV radiation. However, growing environmental concerns and the growing need for diminishing pollution are likely to hamper the market growth during the forecast period. The competition in the labelling industry is on the verge of continuous demand. Shrink sleeve labels are extensively used in the food & beverages, pharmaceuticals and personal care packaging industries. Labelling on the product holds high importance into customer’s buying decision. Attractive label grabs more attention of the customer, which tends them to buy those products. A vibrant cover with quality labelling can attract a huge number of customers. The Asia Pacific region has evolved significantly in the shrink sleeve & stretch sleeve labels market, with the highest market growth occurring the economies such as China, India, and Japan among others. These countries are currently witnessing the growing demand for packaged food. Also, high availability of polymer films and low labour cost are creating a lucrative market for shrink sleeve market in this region.

Key Players

Some of the key players in the global shrink sleeve labels market are Berry Global, Inc. (U.S.), Bonset America Corporation (U.S.), CCL Industries Inc. (Canada), Fuji Seal International, Inc. (Japan), Huhtamäki Oyj (Finland), Hammer Packaging, Inc. (U.S.), Klöckner Pentaplast (Germany), Macfarlane Group PLC (U.K.), Polysack Flexible Packaging Ltd. (Israel), Paris Art Label Company Inc. (U.S.), Cenveo, Inc. (U.S.), The Dow Chemical Co. (U.S.), Avery Dennison Corporation (U.S.), Clondalkin Group (the Netherlands), and Constantia Flexibles (Austria)

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